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← El Gaucho

Marketing Executive

El Gaucho · Hồ Chí Minh
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Type
Full-time
Work mode
On-site
Level
Staff
Industry
Marketing / PR
Salary
Thương lượng
Location
Hồ Chí Minh

Overview

  • Plan and execute creative marketing campaigns aligned with brand strategy.
  • Develop campaign concepts, key messages, and content direction across platforms.
  • Create engaging content for social media (Facebook, Instagram, TikTok, etc.), including video shooting and reel production to enhance brand storytelling.
  • Monitor campaign performance and optimize campaigns based on insights, data, and market trends.
  • Work closely with the graphics team to develop creative visuals, advertising materials, and campaign assets that align with brand guidelines.
  • Coordinate with internal teams to ensure all creative materials are delivered accurately and on time.
  • Work directly with restaurant operation teams to provide POSM setup instructions, campaign guidelines, and booking instructions to ensure accurate and timely execution at store level.
  • Coordinate production, printing, and distribution of POSM and marketing materials.
  • Ensure marketing materials are implemented correctly and consistently across all outlets.
  • Manage partnerships by maintaining communication with partners, tracking deliverables, sending marketing materials, and following up on collaboration progress.
  • Support KOL/KOC/Influencer collaborations, including coordination of materials, timelines, and reporting.
  • Support: Conduct market research on industry trends and competitor activities to support campaign planning.
  • Support: Analyze customer data to identify consumer trends and preferences.
  • Handle marketing documentation, reports, budget tracking, and other administrative tasks as assigned.
  • Able to react to change productively and handle additional essential tasks when required.
  • Google Ads, Google Business Profile (GBP), Google Display Network (GDN)
  • Facebook / Instagram & Business Manager
  • Mailchimp or other email marketing providers
  • Excellent English communication skills (written and spoken).
  • Strong data analysis and critical thinking skills to review and apply campaign results.
  • Excellent time management and organizational skills.
  • High attention to detail and ability to handle multiple tasks in a fast-paced environment.
  • Highly self-motivated with a positive, can-do attitude.
  • Honest, detail-oriented, enthusiastic, and able to work both independently and as part of a team.
  • Probation: 3 months
  • Working time: Monday - Friday: 9AM - 6PM | Saturday: 9AM - 1PM.
  • Annual bonus
  • Health insurance
  • Social insurance
  • 12 days of paid annual leave
  • Federal Holidays

Benefits

Bonus

Summary of facts from the official posting. View original ↗

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