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← CÔNG TY TNHH VIETNAM WEB CONSULTING

Social Media Marketing Leader (Sns & Kol/koc Management)

CÔNG TY TNHH VIETNAM WEB CONSULTING · Hồ Chí Minh
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Type
Full-time
Work mode
On-site
Level
Staff
Industry
Marketing / PR
Salary
Thương lượng
Location
Hồ Chí Minh, Hồ Chí Minh, Hồ Chí Minh

Overview

  • We are looking for a key team member who will be responsible for developing ideas and executing SNS strategies, working with KOLs based on clients' business objectives, and coordinating with related teams such as design, video editing, photography, and others.
  • You will also be responsible for the company's internal media, building the company's SNS channels to communicate the appeal of Japan to Vietnamese audiences.
  • Develop and execute Social Media (SNS) Strategies for Clients (80%)
  • Identify target customers, develop posting strategies and monthly content calendars based on specific objectives, including: reach, engagement, driving customers to stores.
  • Customer conversion and acquisition
  • Make standard evaluation framework consisting of approximately 10 evaluation criteria (e.g. OK/NG examples)
  • Weekly meetings to continuously improve the quality of the team's SNS activities.
  • KOL/KOC Partnership Management and Development (80%)
  • Collaborate with KOLs/KOCs and manage communication throughout each campaign.
  • Negotiate and manage booking fees for KOL/KOC collaborations.
  • Monitor and manage the final deliverables produced by KOLs/KOCs.
  • Build and develop a KOC community for company.
  • Build the Company's Communication Channels (20%)
  • Theme: "Japan Through the Eyes of Vietnamese People"
  • Establish a stable operational model within the first year.
  • Achieve 200,000 followers within the first year, and grow to 1,000,000 followers within three years.
  • Focus primarily on video content across Instagram, TikTok, and Facebook.

Summary of facts from the official posting. View original ↗

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