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← Công Ty TNHH Ô Tô Thế Giới

Market Research Executive

Công Ty TNHH Ô Tô Thế Giới · Hồ Chí Minh
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Type
Full-time
Work mode
On-site
Level
Staff
Industry
Other
Salary
Thương lượng
Location
Hồ Chí Minh, Hồ Chí Minh, Hồ Chí Minh

Overview

  • Conduct market research projects, including customer usage & attitude (U&A), Customer Satisfaction, product clinic, concept test, new product evaluation.
  • Monitor automotive market trends, macroeconomic developments, government regulations, NEV policies and competitor activities affecting business.
  • Conduct retail audit, dealer visit to collect market intelligence, pricing, promotions and showroom execution.
  • Support product planning by preparing target customer profiling and business case analysis for future products.
  • Analyze customer feedback, market research data and industry reports to identify customer needs, market opportunities and product improvement recommendations.
  • Coordinate with Sales, Marketing, Dealer Network, Aftersales on research projects and strategic planning.

Summary of facts from the official posting. View original ↗

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