Digital Performance Team Leader

CÔNG TY TNHH GS 25 VIETNAM · Hồ Chí Minh

Type

Full-time

Work mode

On-site

Level

Team Leader

Industry

Other

Salary

Thương lượng

Location

Hồ Chí Minh, Hồ Chí Minh, Hồ Chí Minh

Overview

Collaborate with brand teams to manage all owned and vendor digital marketing channels including social channels, affiliates, website, CRM on Acquisition campaign.
Actively liaise with agency on daily basis to monitor daily performance in adherence to monthly targets.
Overseeing budget between channels towards best media mix, analyze Digital performance to provide insight and optimization towards all success metrics.
Proactively figure issues, propose media solution with a quick turnaround whenever there is a defined causes that negative impact to campaign performance.
Coordinate closely with CRM team to monitor on-going Lead volume, quality metrics and New User target.
Co-work with Brand Manager to set online sales target.
Build digital plan and manage agency that achieve the target with efficient ROI.
Manage website implementation and digital tracking tool including GA4, E-Commerce report.
Explore new digital channels / innovation that help grow D2C penetration.
Conduct A/B test and learn that enforce best tactics and initiatives.
Support and guide brand team on schemes and creative production that maximize performance by different channels.

Summary of facts from the official posting. View original ↗

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