← CÔNG TY TNHH DƯỢC PHẨM GIGAMED
Product Executive/ Assistant Product Manager Eye Drop Medicines
CÔNG TY TNHH DƯỢC PHẨM GIGAMED · Hồ Chí Minh
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Type
Full-time
Work mode
On-site
Level
Manager
Industry
Other
Salary
Thương lượng
Location
Hồ Chí Minh, Hồ Chí Minh, Hồ Chí Minh
Overview
- Marketing Strategy Development and Execution
- Develop and implement comprehensive marketing plans for assigned products to achieve business objectives.
- Conduct market research and analyze market, customer, competitor, and sales data to identify trends, opportunities, and threats.
- Monitor product performance and market dynamics and recommend adjustments to marketing activities and strategies when necessary.
- Support the development of product strategies, promotional campaigns, communication materials, and other marketing initiatives.
- Budget and Target Management
- Support the Marketing Manager in developing annual product targets and marketing budgets.
- Assist the Marketing Manager in allocating targets and budgets to the national sales team.
- Track and manage marketing expenditures against approved budgets to ensure efficient and appropriate resource use.
- Brand & Product Management
- Strengthen brand positioning and awareness within target customer segments.
- Manage the product’s life cycle, including launches, rebranding, and updates according to the request of company.
- Develop and maintain product knowledge, key messages, promotional materials, and sales support tools.
- Ensure all promotional activities and materials comply with local regulations and company policies.
- Cross-Functional Collaboration
- Work closely with sales, regulatory, and other teams and departments to align marketing strategies with broader organizational goals.
- Coordinate with supply chain teams to ensure product availability and distribution efficiency in nationwide.
- Provide product and marketing support to the sales team, including field communication, campaign implementation, and follow-up on market feedback.
- Participate in cross-functional projects related to product development, launches, tenders, market access, or other business priorities when required.
- Stakeholder Engagement
- Build relationships with healthcare professionals, pharmacies, and other stakeholders to promote products.
- Organize training sessions, workshops, scientific meetings and marketing events for internal teams and external audiences.
- Support engagement with key opinion leaders and other healthcare stakeholders in accordance with Company policies and applicable regulations.
- Performance Tracking and Reporting
- Monitor sales data, market share, and campaign “Return on Investment” to measure the effectiveness.
- Prepare detailed monthly reports for the Marketing Manager on sales results, market trends, challenges, and progress against KPIs.
- Provide timely market intelligence and field insights to support business planning and decision-making.
- Maintain accurate and timely reports, activity records, budget tracking, and other documentation as required by the Company.
Benefits
HealthcareTraining
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