← Công ty TNHH BlueMedia Việt Nam
Game/App Optimizer | Performance Marketing Specialist
Công ty TNHH BlueMedia Việt Nam · Hồ Chí Minh
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Type
Full-time
Work mode
On-site
Level
Staff
Industry
Marketing / PR
Salary
Thương lượng
Location
Hồ Chí Minh, Hồ Chí Minh, Hồ Chí Minh
Overview
- Deploy and optimize daily advertising campaigns for game clients on international platforms (Google, Meta, TikTok, Moloco) and other advertising channels
- Develop advertising strategies, budget allocation plans, and KPI evaluation models based on game characteristics and business objectives
- Analyze advertising effectiveness using data-driven insights and measurement platforms (AppsFlyer, Adjust); propose optimization strategies and comprehensive implementation plans throughout the product lifecycle
- Proactively collaborate with the creative team to propose content direction and improve advertising assets; ensure alignment between creative style, gameplay presentation, and targeting strategy; demonstrate proficiency in AI tools and advertising content production processes
- Conduct regular advertising data reports, performance reviews, and strategy assessments; independently participate in client meetings and present proposals and solutions for medium to large-scale projects
Summary of facts from the official posting. View original ↗
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