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Business Marketing Director (Real Estate)

Công Ty Cổ Phần Tập Đoàn Masterise · Hồ Chí Minh
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Type
Full-time
Work mode
On-site
Level
Director
Industry
Marketing / PR
Salary
Thương lượng
Location
Hồ Chí Minh, Hồ Chí Minh, Hồ Chí Minh

Overview

  • Be responsible for developing and executing the marketing strategy across the full spectrum of the marketing function on multiple residential and mixed-use projects.
  • Prepare the overall marketing budget and manage all marketing activities and operations within the approved budget
  • Coordinate with the market research department, the Customer Care Division and the Business Division to develop a market research and customer research plan for the Projects in all segments
  • Coordinate with the communications department to oversee the implementation and compliance of the Projects; communications standards to ensure consistent communication and accurately reflect the project brand positioning
  • Engaging with an international group of design partners to develop compelling but differentiated brand identities and publicity materials for the Projects
  • Working with colleagues across various departments to manage and maintain deadlines, budgets, marketing objectives, and other elements of the marketing plan.
  • Collaborate with events team and planners to provide direction and development of
  • direct marketing initiatives and event management for Projects, in order to achieve
  • set goals, including but not limited to Project success and management of costs.
  • Coordinating with the branding and design department to oversee the
  • implementation and compliance of the project brand guidelines and key messages
  • in all segments
  • Coordinate with the digital marketing department to oversee the implementation
  • and compliance of the Project digital marketing plan in all segments to ensure
  • consistent communication and accurately reflect brand positioning, Project brand
  • Supervise the marketing managers and executives in their roles in implementing
  • the marketing functions

Summary of facts from the official posting. View original ↗

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