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← CÔNG TY CỔ PHẦN HASAKI VIETNAM

GLOBAL CONTENT MARKETING

CÔNG TY CỔ PHẦN HASAKI VIETNAM ·
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Type
Full-time
Work mode
On-site
Level
Staff
Industry
Marketing / PR
Salary
Thương lượng
Location
Hồ Chí Minh, Quận Tân Phú

Overview

  • Build the U.S. content strategy across pre-launch, launch, post-launch, and growth phases.
  • Define content pillars suitable for beauty retail, product discovery, creator-led storytelling, and omnichannel growth.
  • Own weekly and monthly content planning across TikTok, Instagram, Facebook, YouTube, website/app, and other relevant channels.
  • Write or lead briefs, angles, hooks, scripts, and CTAs for different formats and channels.
  • Work closely with Design, Video, Digital, Store teams, and creators/KOLs/KOCs to produce content that fits the platform and campaign objective.
  • Coordinate with agencies, KOLs/KOCs, creator networks, production houses, and other external partners to brief campaigns, align deliverables, manage timelines, and ensure quality output.
  • Build content pipelines for store openings, hero SKUs, promotions, reviews, education, local activations, and campaign pushes.
  • Support the Digital team with performance-oriented content tailored to campaign goals.
  • Manage the asset library, content guidelines, and brand voice for the U.S. market.
  • Work with brand partners to collect source materials, key claims, priority messages, and visual assets.
  • Track content performance, extract insights, and continuously refine pillars, formats, and messaging.
  • 3+ years of experience in Content Marketing, Social Content, or Content Strategy.
  • Strong in social-first content, especially short-form video.
  • Understands the difference between content for brand building, engagement, and conversion support.
  • Able to develop angles quickly, write strong briefs, and work effectively with creators and production teams.
  • Practical experience working with agencies, KOLs/KOCs, creator networks, production teams, or other external partners to deliver campaigns and content output.
  • Platform-native mindset with a clear understanding of how audiences consume content differently across channels.
  • Strong English writing skills with good language feel for the U.S. market.
  • Proactive, fast, detail-conscious, and able to maintain quality in a high-speed environment.
  • Preferred Background
  • Background in beauty, fashion, lifestyle, retail, or e-commerce.
  • Experience working with KOL/KOC/UGC/affiliate creators.
  • Experience building a content engine, content calendar, or social playbook.
  • Exposure to livestream content, creator content, or social commerce.
  • Kinh nghiệm: 3 Năm

Benefits

Healthcare

Summary of facts from the official posting. View original ↗

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