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Ads Specialist

CÔNG TY CỔ PHẦN CÔNG NGHỆ TAPITA ·
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Type
Full-time
Work mode
On-site
Level
Staff
Industry
Other
Salary
Từ 20tr
Location
Hà Nội, Quận Ba Đình

Overview

  • We are looking for a Google Ads Specialist to join our Digital Marketing team and drive growth for global e-commerce businesses within the Shopify ecosystem.
  • The ideal candidate has hands-on experience managing Google Ads campaigns, with a strong understanding of Google Shopping, conversion optimization, and performance marketing. You should be data-driven, analytical, and passionate about continuously improving campaign performance to maximize ROAS and business growth.
  • Plan, launch, manage, and optimize Google Ads campaigns, including Search, Display, Shopping, Performance Max, YouTube, and other Google advertising solutions.
  • Take ownership of Google Shopping campaigns, including product feed optimization, Merchant Center management, and improving product visibility and ROAS.
  • Conduct keyword research, audience analysis, competitor research, and bidding strategy optimization to maximize campaign performance.
  • Continuously monitor campaign performance and optimize budgets, bidding strategies, targeting, and ad assets to achieve business KPIs.
  • Analyze campaign data using Google Analytics 4 (GA4), Google Merchant Center, Google Tag Manager, and other tracking tools to identify insights and optimization opportunities.
  • Prepare regular performance reports with actionable recommendations and growth strategies.
  • Collaborate closely with SEO, Content, Design, Product, and Development teams to improve landing pages, user experience, and conversion performance.
  • Stay up to date with Google's latest advertising features, AI-driven campaign types, policy changes, and industry best practices.
  • Support testing or collaboration on other advertising platforms such as Meta Ads or TikTok Ads when required.

Requirements

  • At least 1 year of hands-on experience managing Google Ads campaigns.
  • Strong understanding of Google Shopping, Merchant Center, product feeds, and feed optimization.
  • Experience managing performance-driven campaigns with clear conversion and revenue objectives.
  • Strong analytical skills with the ability to interpret data and optimize campaign performance.
  • Proficiency in Google Ads, Google Analytics 4 (GA4), Google Merchant Center, and other performance tracking tools.
  • Good understanding of key performance metrics, including ROAS, CPA, CPC, CTR, Conversion Rate, and customer acquisition.
  • Good English communication skills (both written and spoken).
  • Ability to work independently while collaborating effectively in a fast-paced environment.
  • Preferred:
  • Experience in e-commerce, Shopify, or digital marketing agencies.
  • Google Ads Certifications (Search, Shopping, Display, Measurement, or AI-powered campaigns).
  • Experience with Meta (Facebook) Ads or TikTok Ads is a plus.
  • Familiarity with Shopify, Google Tag Manager, and conversion tracking implementation.
  • Experience optimizing international advertising campaigns is an advantage.

Benefits

  • Attractive salary up to 20M VND per month plus commission, with final compensation negotiated based on actual skills and experience
  • Social insurance and benefits according to Labor Law regulations.
  • Holiday and Tet bonuses throughout the year.
  • Bi-annual team building activities & annual company trip.
  • Annual health check-up.
  • Professional development opportunities in Google Shopping, e-commerce advertising, and multi-channel performance marketing.
  • Collaborative, innovative, and growth-oriented work environment.
  • Opportunity to work with diverse Shopify merchants across different industries.
  • Work with global Shopify brands and international e-commerce projects.
  • Deepen your expertise in Google Ads and Google Shopping rather than managing multiple advertising platforms.
  • Access large-scale advertising accounts and performance-focused campaigns.
  • Continuous learning opportunities alongside experienced SEO, Product, and Shopify experts.
  • Clear career path toward Senior Google Ads Specialist or Performance Marketing Lead.
  • INTERESTED IN JOINING US? Fill in the form below to let us know your interest and we'll get back to you.
  • Working Hours: 8:30 AM – 5:45 PM, Monday to Friday.
  • Work Location: M5 Tower, 91 Nguyen Chi Thanh Street, Giang Vo Ward, Hanoi.
  • Kinh nghiệm: 1 Năm
BonusCompany trips

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