Customer Strategy & Planning Assistant Manager - General Trade

Unilever Vietnam · Hồ Chí Minh

Loại hình

Toàn thời gian

Hình thức

Tại văn phòng

Cấp bậc

Trưởng / Phó phòng

Ngành nghề

Ngành nghề khác

Mức lương

Thương lượng

Địa điểm

Hồ Chí Minh, Hồ Chí Minh, Hồ Chí Minh

Tổng quan

Be accountable for the development and implementation of trade category plan for general trade channel
Translate customer & shopper insights into business building opportunities within specific customers/channels.
Build customers/channels specific trade plans to align with total trade category plan and deliver category & brand objectives.
Identify trade spend opportunities & risks and allocate budgets accordingly.
Work with in-country CBD team to ensure excellent trade plan deployment & in-store activation.
Work hand-in-hand with Marketing Team in (re-)launch and consumer promotion activities
Work out the brief for BTL agencies and sales team.
In charge of in-store POSM design, briefing POSM/Activation team for production and installation in store.
Work hand-in-hand with Shopper Marketing Team in developing and executing category/schematic shopper promotions
Lead scheme proposal and execution (POSM production, gift sourcing & delivery OTIF).
Conduct ROI and post-promotion evaluation.
Work out monthly rolling forecast for assigned channel through S&OP cycles
Prepare promotion sell-out volume with attention to market intelligence information & current business performance.
Prepare input for Brand and build incremental sales volume.

FMCG & B2B Sales and Trade Marketing, Shopper Marketing, Data analysis, POSMQuyền lợi:
13th month salary & Performance Bonus
,• Extensive Healthcare Plan
,• Shuttle bus provided

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