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Medical Relation Manager

Minthacare Vietnam · Hồ Chí Minh
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Loại hình
Toàn thời gian
Hình thức
Tại văn phòng
Cấp bậc
Trưởng / Phó phòng
Ngành nghề
Ngành nghề khác
Mức lương
Thương lượng
Địa điểm
Hồ Chí Minh, Hồ Chí Minh, Hồ Chí Minh

Tổng quan

  • Medical strategy :
  • Define the medical and scientific plan aligning with overall Marketing direction, to build dermatological and scientific credibility for the brand.
  • Define the medical plan and initiatives that leverage HCP prescription and recommendation.
  • Shape the HCP/KOL engagement and medical-content strategy that underpins brand equity.
  • Medical planning :
  • Translate the medical/scientific plan into an annual calendar of medical activities and events — symposiums, congresses, advisory boards, KOL events and clinical studies.
  • Plan the HCP/KOL targeting and engagement plan.
  • Consult on and plan marketing programs for existing products and new-product launches in the medical channel.
  • Plan the medical training curriculum and content roadmap for the business team and doctor network.
  • Plan and monitor the category budget across medical activities, keeping spend within approved parameters.
  • Execution
  • Execute the engagement plan with HCP, KOL and medical associations.
  • Organize and run medical activities and events, ensuring the brand identity is upheld and coordinating with Sales at every stage.
  • Develop and validate scientific content, medical narratives and training tools, within the approved regulatory framework.
  • Implement marketing programs and product launches in the medical channel.
  • Deliver medical content that supports brand equity and consumer communication (medical assets kit).
  • Respond to HCP and customer questions on products.
  • Report :
  • Provide HCP, patient, competitor and market insight to brand and medical strategy.
  • Analyze data from multiple sources to measure product effectiveness and forecast HCP/patient needs based on facts and trends.
  • Run market surveys in medical segments to assess potential and new-product opportunities.
  • Synthesize and report on medical plans, marketing programs and events for leadership review.
  • Budget management
  • Medical Relation Manager
  • People :
  • Coach and build capability within the Medical Relations team through knowledge-sharing, feedback and skills growth.
  • Lead internal product-knowledge training for the business team, equipping them to represent the brand and its medical positioning accurately.
  • Collaborate with related functions ( Brand , Trade, Medical commercial, Finance, Digital…) during planning & exécution plan process.
  • Establish clear objectives, KPIs, ways of working, and performance standard.
  • Others :
  • Perform other requests as assigned by the Board of Directors, Head of Department/Superior.

Yêu cầu

  • Event Planning, Content Writing, Kol/Hcp Relationship Management, Regulatory/Compliance Framework Governing Medical And Scientific Content Approval In Vietnam, Collaboration

Quyền lợi

  • 13th-month salary and other bonus
  • Company trip
  • Discount when buy company products
Chế độ thưởngChăm sóc sức khỏeĐào tạo

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