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← ActsOne Việt Nam (Bbia, Hince BRAND)

Beauty Content Marketing Jr. Manager [Based in Da Nang]

ActsOne Việt Nam (Bbia, Hince BRAND) · Đà Nẵng
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Loại hình
Toàn thời gian
Hình thức
Tại văn phòng
Cấp bậc
Trưởng / Phó phòng
Ngành nghề
Marketing / PR
Mức lương
Thương lượng
Địa điểm
Đà Nẵng, Đà Nẵng, Đà Nẵng

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Tổng quan

  • POSITION OBJECTIVE
  • The Content Marketing Jr. Manager is responsible for planning, creating, and executing AI-powered content marketing activities using the company's SynergyOne AI Clip Studio platform.
  • The role focuses on transforming beauty and cosmetic product information, marketing concepts, and sales objectives into engaging short-form video content and other digital content assets for social media and e-commerce channels.
  • The ideal candidate should have experience in cosmetic sales, beauty marketing, or content marketing, with a strong understanding of beauty products, consumer behavior, and content that drives customer engagement and purchase conversion.
  • This position requires a combination of marketing knowledge, creative content development, AI-powered content production, and commercial awareness to deliver quality content efficiently and consistently.
  • 1. Content Planning & Strategy
  • Develop monthly and campaign-based content plans aligned with brand positioning, product priorities, and sales objectives.
  • Identify suitable content topics, formats, and angles based on beauty trends, consumer insights, product features, and competitor activities.
  • Plan short-form video content for platforms such as TikTok, Facebook Reels, Instagram Reels, and other relevant digital channels.
  • Develop content concepts for product introductions, product demonstrations, beauty tips, tutorials, product comparisons, promotional campaigns, and conversion-focused content.
  • 2. AI-Powered Content Production – SynergyOne AI Clip Studio
  • Use the company's SynergyOne AI Clip Studio platform to produce and optimize content in accordance with the company's workflows and guidelines.
  • Develop content briefs, scripts, hooks, captions, product messages, and other creative inputs required for AI-assisted content production.
  • Operate the platform's available features to generate, edit, adapt, and finalize video content and other supported content formats.
  • Test different content angles, scripts, visual approaches, and video variations to improve production efficiency and audience engagement.
  • Review and quality-check all AI-generated outputs to ensure product accuracy, brand consistency, content relevance, and overall quality before publication.
  • Identify opportunities to improve AI-generated content workflows, production speed, and output quality.
  • Maintain an organized library of approved content assets, scripts, prompts, and reusable content concepts where applicable.
  • 3. Beauty Product Marketing & Commercial Content
  • Translate product features, benefits, ingredients, usage instructions, and unique selling points into clear and compelling customer-focused content.
  • Develop content that addresses customer needs, purchasing concerns, and product selection considerations.
  • Prioritize content for key products, new launches, best-selling items, and promotional campaigns.
  • Collaborate with Sales, E-commerce, and Affiliate teams to identify product priorities, customer insights, and content opportunities that can support sales performance.
  • Ensure that product claims and promotional messages are accurate and comply with the company's brand and communication guidelines.
  • 4. Content Publishing & Campaign Execution
  • Coordinate content delivery according to the approved content calendar and campaign deadlines.
  • Adapt content for different social media platforms, audiences, and marketing objectives.
  • Work with relevant internal teams to ensure content is ready for publishing and aligned with campaign requirements.
  • Support product launches, seasonal campaigns, key e-commerce sales events, and other marketing initiatives.
  • 5. Performance Analysis & Optimization
  • Track content production volume, publishing consistency, views, reach, engagement, and other relevant performance indicators.
  • Analyze content performance to identify successful hooks, formats, product messages, and creative approaches.
  • Conduct content experiments and recommend improvements based on performance data and audience feedback.
  • Evaluate the contribution of content to traffic, product interest, affiliate activities, and sales conversion where measurable.
  • Prepare regular performance reports and actionable recommendations for the direct manager.
  • 6. Workflow Ownership & Cross-functional Collaboration
  • Manage the content production workflow from planning and scripting to AI-assisted production, quality review, and delivery.
  • Ensure content deliverables meet agreed deadlines, quality standards, and productivity expectations.
  • Coordinate with Marketing, Creative, E-commerce, Sales, and Affiliate teams to align content priorities and campaign execution.
  • Proactively identify workflow bottlenecks and recommend improvements to increase content production efficiency.

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