Brand Marketing | Creative Lead | Strategy Planner

ME Holding · Hồ Chí Minh

Loại hình

Toàn thời gian

Hình thức

Tại văn phòng

Cấp bậc

Nhân viên

Ngành nghề

Marketing / PR

Mức lương

Thương lượng

Địa điểm

Hồ Chí Minh, Hồ Chí Minh, Hồ Chí Minh

Tổng quan

BRAND MARKETING | EMPOINT
Develop brand strategies, annual marketing plans, positioning, and integrated marketing campaigns (IMC).
Lead campaign execution across digital, social media, PR, KOL/KOC, e-commerce, and consumer activations.
Collaborate with Sales, Trade Marketing, E-commerce, agencies, and other stakeholders to ensure effective execution.
Monitor campaign performance, manage marketing budgets, and identify optimization opportunities.
Lead creative concepts, campaign ideas, and key visual directions for social-first campaigns.
Develop creative direction and visual storytelling aligned with social platforms and target audiences.
Supervise creative execution, quality control, and social content production.
Lead and mentor the Creative/Content/Post-production team.
Develop case studies and oversee production for key or strategic clients when required.
Research market trends, audience behavior, competitors, and emerging social content formats.
Analyze content and campaign performance to identify insights and optimization opportunities.
Develop campaign strategies, audience insights, communication approaches, and content recommendations.
Support client pitches, strategic presentations, campaign reviews, and case studies.
Collaborate with Creative, Account, and Sales teams to translate insights into effective campaigns.

Experience in Brand Marketing, preferably in FMCG, consumer goods, retail, or e-commerce.
Strong knowledge of brand positioning, consumer insights, and campaign planning.
Good project management, communication, and analytical skills.
Good command of English for communication and presentation.
CREATIVE LEAD | YAM
At least 5 years of experience in a creative, social, or digital agency.
Strong creative thinking, art direction, and visual/content development skills.
Experience in creative supervision, quality control, and social content production.
Strong presentation, communication, and teamwork skills in both Vietnamese and English.
A portfolio showcasing projects you led as Creative Lead is required.
STRATEGY PLANNER | YAM
2–4 years of experience in Strategic Planning, Content Strategy, Social Strategy, or a related role.
Previous experience in a social agency, with hands-on involvement in social content planning and campaign strategy.
Strong research, analytical, and strategic thinking skills.
Good understanding of social platforms, audience behavior, and digital trends.
Strong presentation, storytelling, and communication skills.

Comprehensive participation in social, unemployment, and health insurance in accordance with company regulations and legal requirements
Extensive health insurance coverage.
,• Ongoing training and development opportunities.
,• Lunch and parking allowances.
Opportunity to thrive in a dynamic, supportive, and professional environment.

Đào tạoGửi xe

Tóm tắt thông tin từ tin tuyển dụng chính thức. Xem bản gốc ↗

Bạn sẽ được chuyển đến trang ứng tuyển chính thức của nhà tuyển dụng.