Marketing Manager – Premium Alcoholic Beverage Industry

Vietnamworks' Client · Hà Nội

Loại hình

Toàn thời gian

Hình thức

Tại văn phòng

Cấp bậc

Trưởng / Phó phòng

Ngành nghề

Marketing / PR

Mức lương

Thương lượng

Địa điểm

Hà Nội, Hà Nội, Hà Nội

Tổng quan

Develop and implement overall marketing strategies to grow the brand, increase sales, and drive business efficiency for the company.
Plan and execute Branding, Trade Marketing, Digital Marketing, Event Marketing, and communication activities for brands nationwide.
Manage Digital Marketing channels (Website, Social Media, Performance Marketing, CRM, etc.) to enhance brand awareness and boost sales revenue.
Build and manage communication plans, sales promotions, POSM, brand activations, and events for customers and partners.
Oversee marketing budgets and evaluate campaign performance using KPI and ROI metrics.
Analyze market trends, consumer behavior, and competitors to propose strategic brand development solutions.
Build, lead, and develop the Marketing team; collaborate closely with other departments and external partners to ensure smooth execution of marketing initiatives.
Leverage digital technology and AI tools to optimize marketing planning, content creation, data analysis, workflow automation, and overall team productivity.
Perform other tasks as assigned by the Board of Directors/Management.

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