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Director NPD & Innovation

Vietnamworks' Client · Hồ Chí Minh
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Loại hình
Toàn thời gian
Hình thức
Tại văn phòng
Cấp bậc
Giám đốc
Ngành nghề
Ngành nghề khác
Mức lương
Thương lượng
Địa điểm
Hồ Chí Minh, Hồ Chí Minh, Hồ Chí Minh

Tổng quan

  • Innovation Strategy & Portfolio Growth
  • Define and lead the NPD & Innovation roadmap aligned with company, category, and brand growth priorities.
  • Identify emerging consumer trends, unmet needs, category white spaces, and innovation opportunities.
  • Prioritize innovation initiatives based on business potential, consumer relevance, feasibility, and strategic fit.
  • End-to-End NPD Leadership
  • Own the full NPD process from ideation, concept development, validation, business case, product development, launch, and post-launch review.
  • Ensure NPD projects are delivered on time, in full, within agreed quality standards and business expectations.
  • Anticipate project risks and proactively align stakeholders on solutions, trade-offs, and escalation points.
  • Consumer & Market Insight Leadership
  • Partner closely with CMI and Brand teams to translate consumer insights, market intelligence, and competitive analysis into winning innovation opportunities.
  • Ensure innovation concepts are supported by clear consumer benefits, differentiated propositions, and strong commercial rationale.
  • Cross-Functional Leadership & Stakeholder Management
  • Lead cross-functional collaboration with Brand Marketing, CMI, R&D, Supply Chain, Procurement, Finance, Sales, Trade Marketing, Digital, Packaging, Regulatory, and Manufacturing teams.
  • Influence senior stakeholders and align teams around innovation priorities, timelines, resource allocation, and launch readiness.
  • Commercialization & Launch Excellence
  • Develop strong business cases, launch strategies, and commercialization plans for new products.
  • Monitor post-launch performance, identify gaps, and recommend optimization actions.
  • Drive innovation-led growth, profitability, market share gains, and long-term portfolio competitiveness.
  • Team Leadership & Capability Building
  • Lead and coach the NPD / Innovation team to deliver strong project execution and consumer-led innovation thinking.
  • Build capability in innovation process, project governance, consumer insight application, and commercial evaluation.
  • Foster a collaborative, ownership-driven, and agile way of working across teams.

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