Loại hình
Toàn thời gian
Hình thức
Tại văn phòng
Cấp bậc
Nhân viên
Ngành nghề
Ngành nghề khác
Mức lương
Thương lượng
Địa điểm
Hà Nội, Hà Nội, Hà Nội
Tổng quan
- We are looking for a Senior Social Media & Community Specialist to take ownership of both social media channels and affiliate/MMO communities. This role is responsible for driving content performance, growing engaged communities, and contributing directly to publisher acquisition and activation across Asia, CIS, Europe, and Vietnam markets, with a strong focus on CPA network environments.
- Social Media Management
- Work closely with line manager (Head of Marketing) to define content direction aligned with marketing goals and target audience across Asia, CIS, Europe, and Vietnam
- Execute content across key platforms: Facebook, Instagram, Telegram, forums
- Coordinate with design/content team to produce high-quality assets
- Manage posting calendar and ensure consistency in brand voice
- Support execution and optimization of social campaigns (organic & paid)
- Community Management (Affiliate / CPA / MMO)
- Align with line manager on community direction and engagement strategy
- Build, manage, and grow communities on Facebook groups, Telegram, forums, and similar platforms
- Develop strong relationships with publishers, webmasters, and creators in the CPA network ecosystem
- Initiate discussions, activities, and engagement programs to increase retention
- Maintain community quality, moderate content, and handle issues proactively
- Gather insights and feedback from community to support business decisions
- Industry Events & Conferences
- Work with line manager to plan and execute participation in global Affiliate/CPA industry events and conferences
- Identify relevant events across key regions (Asia, CIS, Europe)
- Coordinate with internal teams on objectives and execution
- Support networking, publisher acquisition, and post-event follow-up
- Publisher Growth & Activation (CPA Focus)
- Align with line manager and BD/AM teams on approach for publisher growth from community channels
- Identify and develop potential publisher sources from community channels
- Support onboarding and activation of new publishers
- Collaborate with BD/AM teams to convert community members into active partners
- Monitor engagement quality and activation performance
- Performance Tracking & Optimization
- Track key metrics: engagement, reach, community growth, activation rate
- Analyze content and community performance to optimize strategy
- Provide regular insights and actionable recommendations
- Cross-functional Collaboration
- Work closely with BD, AM, and Marketing teams
- Align on campaigns, offers, and market insights
- Support internal teams with community feedback and trends
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