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Category Manager - Private Label (NonFood)

Central Retail Việt Nam · Văn phòng SSC (Trụ sở chính) - Thành phố Hồ Chí Minh, Hồ Chí Minh
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Văn phòng SSC (Trụ sở chính) - Thành phố Hồ Chí Minh, Hồ Chí Minh

Tổng quan

  • SCOPE: Homeline – Private Label
  • Function: Category management
  • Develop winning strategy of the category in private label assortment, sales, and margin and achieve budgeted goals
  • Take a responsibility on full life cycle of the private label products in responsible category from sourcing till exit the product from the shelf.
  • Market analysis: Dive deep into data and understand customer trend & demands. After then define right product specifications (Product, Flavor, Pack size, Color, Ingredient and Design) to develop as a private label following customer demand of the market.
  • Set sourcing strategy and develop a product accordingly
  • Set a sourcing strategy of the product & category such as price positioning, margin, contract condition, and promotion plan etc.
  • Identify potential suppliers who are proven based on CRV quality assurance process
  • Conduct strong negotiation with the supplier and finalize supplier selection
  • Lead panel & laboratory test and factory audit by collaborating with QA Dept
  • Manage every single product development step to be on track.
  • Merchandising
  • Manage supplier contracts, control pricing, supply chain, stock, and store implementation
  • Close communication with the other commercial department to set a commercial activity regularly in timely manner.
  • Communication
  • Collaborate with every internal & external stakeholder and manager in the category responsible
  • Build up strong supplier relationships by obtaining alignment and developing and delivering on mutually established goals
  • Identify customer communication to introduce our own brand to the market.
  • Negotiation: Negotiation with local & global suppliers for making right pricing as well as optimizing profitability.
  • Design and Marketing: Coordinate with Private Label Marketing and Design team to align on design of the developed product.

Yêu cầu

  • Functional skills:
  • Full ownership of Category P&L (sales, margin, OTB, pricing, stock rotation)
  • Proven ability to develop and execute Homeline/Private Label category strategy (Furnitre, Culture, Textile, Bedding, …)
  • Strong experience in international and deal-based sourcing (off-price, outlet, treasure hunt)
  • Advanced analytical capability with strong command of key retail KPIs
  • Ability to convert market trends, customer insights, and data into commercial actions
  • Strong cross-functional leadership across Sourcing, Supply Chain, VM, Trade Marketing, E-commerce, and StoresWell-organized.
  • Education: Bachelor’s degree in Business Administration, Economics, Supply Chain, Marketing, or related fields.
  • Experience: 3–5 years of experience in Category Management, Buying, Merchandising, or Commercial roles within Homeline/ Non-Food retail.
  • Language: Fluent in Vietnamese, proficiency in English.
  • Office skills: proficient in MS Office, Excel, experienced with ERP / retail systems (SAP or equivalent) is preferred.
  • Attitude: Hardworking, strong ownership mindset, commercially driven, result-oriented, and comfortable working under pressure.

Quyền lợi

Cổ phần / ESOP

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