← Headhunter HRchannels Group
Senior Strategy Planner (Advertising & Communications)
Headhunter HRchannels Group · Hồ Chí Minh
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Loại hình
Toàn thời gian
Hình thức
Tại văn phòng
Cấp bậc
Nhân viên
Ngành nghề
Ngành nghề khác
Mức lương
20tr - 30tr
Địa điểm
Hồ Chí Minh, Hồ Chí Minh, Hồ Chí Minh
Tổng quan
- Develop integrated marketing and communication strategies to drive brand growth and business performance.
- Conduct market research, consumer behavior analysis, competitor benchmarking, and trend analysis to identify customer insights and business opportunities.
- Analyze client briefs, identify core business challenges, and recommend strategic solutions.
- Develop strategic plans, communication plans, and campaign plans tailored to each project.
- Define campaign objectives, key messaging, customer journeys, and channel strategies.
- Collaborate with internal teams to ensure effective execution of strategic plans.
- Prepare proposals and presentation materials, and actively participate in client pitches.
- Monitor campaign performance, measure KPIs, and optimize strategies based on performance data.
- Stay updated on market trends, emerging platforms, and innovative marketing approaches to provide strategic recommendations.
- Act as a strategic consultant for clients while mentoring junior planners and supporting team capability development.
- Gender: Male/Female, Age: 25-30 years old
- Bachelor's degree in Marketing, Business Administration, Communications, Data Analytics, or a related field.
- Have 4-5 years of experience in strategic planning, marketing strategy, or equivalent roles - ideally within the advertising and media agency - or in sectors such as e-commerce, technology, FMCG, retail, or at companies with strong branding and communications operations.
- Possesses strong planning skills and a solid understanding of out-of-home (OOH) advertising.
- Good at English
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