Đến nội dung chính
Tuyển Dụng
← Công Ty TNHH M.O.I Cosmetics

Senior Onsite & S-Com Growth Executive

Công Ty TNHH M.O.I Cosmetics · Hồ Chí Minh
Ứng tuyển tại trang chính thức ↗
Loại hình
Toàn thời gian
Hình thức
Tại văn phòng
Cấp bậc
Nhân viên
Ngành nghề
Ngành nghề khác
Mức lương
Thương lượng
Địa điểm
Hồ Chí Minh, Hồ Chí Minh, Hồ Chí Minh

Tổng quan

  • What are the 5 - 7 Responsibilities for this position?
  • What are the most frequent and most important essential work activities, teams, and outcomes they are responsible for?
  • S-com Channel Growth & Execution (Social Commerce – 40%)
  • Develop and execute growth strategies for social commerce channels — TikTok Shop, Shopee Live, and Facebook/Zalo social selling — including storefront, listing, and campaign management (flash sales, vouchers, bundle deals).
  • Plan and run livestream commerce sessions: content scripting, host/KOC coordination, scheduling, and GMV target setting.
  • Onsite Growth Strategy & Execution (Onsite – 30%)
  • Develop and implement onsite growth strategies — banners, landing pages, product pages, onsite search, checkout flow, and personalization/UX — to increase engagement, conversion, and sales on MOI's owned e-commerce site.
  • Run A/B testing and leverage AI-driven recommendations and customer segmentation to continuously optimize the onsite experience.
  • Track onsite performance metrics (CTR, bounce rate, conversion rate) using tools like Google Analytics and Hotjar, and turn insights into actionable improvements
  • Data-Driven Performance Optimization (15%)
  • Monitor and report key performance metrics across both channels (GMV, conversion rate, ROAS, average order value, livestream engagement).
  • Provide data-driven recommendations to optimize Onsite and S-com campaigns and drive sustained channel growth.
  • Cross-functional Collaboration (15%)
  • Coordinate with Paid Media, SEO, CRM, Content/Influencer, and Product teams to ensure an integrated marketing approach across Onsite and S-com channels.
  • Work with developers on onsite marketing tools, and with the Content/Influencer team to source creative assets for S-com campaigns.
  • Align Onsite and S-com initiatives with email, social media, and paid advertising campaigns.
  • b. KPIs:
  • What are the 3 5 Key Performance Indicators will this position be measured against?
  • GMV Contribution – S-com Channel (TikTok Shop, Shopee Live, livestream)
  • GMV Contribution of Onsite Channel
  • Conversion Rate (Onsite & S-com)
  • ROAS
  • c. Interdepartmental communication
  • Primary contacts: Marketing team, Content/Influencer team, Finance team
  • With whom: Marketing Manager; Content/Influencer Lead; Chief Accountant
  • Purpose: Scale up MOI's Owned E-commerce and Social Commerce channels
  • How often: Daily / weekly / monthly / quarterly

Tóm tắt thông tin từ tin tuyển dụng chính thức. Xem bản gốc ↗

Quan tâm đến vị trí này?

Bạn sẽ được chuyển đến trang ứng tuyển chính thức của nhà tuyển dụng.

Ứng tuyển tại trang chính thức ↗
Đây là doanh nghiệp của bạn? Nhận quản lý trang, yêu cầu chỉnh sửa hoặc gỡ bỏ
→