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Product Executive/ Assistant Product Manager Eye Drop Medicines

CÔNG TY TNHH DƯỢC PHẨM GIGAMED · Hồ Chí Minh
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Loại hình
Toàn thời gian
Hình thức
Tại văn phòng
Cấp bậc
Trưởng / Phó phòng
Ngành nghề
Ngành nghề khác
Mức lương
Thương lượng
Địa điểm
Hồ Chí Minh, Hồ Chí Minh, Hồ Chí Minh

Tổng quan

  • Marketing Strategy Development and Execution
  • Develop and implement comprehensive marketing plans for assigned products to achieve business objectives.
  • Conduct market research and analyze market, customer, competitor, and sales data to identify trends, opportunities, and threats.
  • Monitor product performance and market dynamics and recommend adjustments to marketing activities and strategies when necessary.
  • Support the development of product strategies, promotional campaigns, communication materials, and other marketing initiatives.
  • Budget and Target Management
  • Support the Marketing Manager in developing annual product targets and marketing budgets.
  • Assist the Marketing Manager in allocating targets and budgets to the national sales team.
  • Track and manage marketing expenditures against approved budgets to ensure efficient and appropriate resource use.
  • Brand & Product Management
  • Strengthen brand positioning and awareness within target customer segments.
  • Manage the product’s life cycle, including launches, rebranding, and updates according to the request of company.
  • Develop and maintain product knowledge, key messages, promotional materials, and sales support tools.
  • Ensure all promotional activities and materials comply with local regulations and company policies.
  • Cross-Functional Collaboration
  • Work closely with sales, regulatory, and other teams and departments to align marketing strategies with broader organizational goals.
  • Coordinate with supply chain teams to ensure product availability and distribution efficiency in nationwide.
  • Provide product and marketing support to the sales team, including field communication, campaign implementation, and follow-up on market feedback.
  • Participate in cross-functional projects related to product development, launches, tenders, market access, or other business priorities when required.
  • Stakeholder Engagement
  • Build relationships with healthcare professionals, pharmacies, and other stakeholders to promote products.
  • Organize training sessions, workshops, scientific meetings and marketing events for internal teams and external audiences.
  • Support engagement with key opinion leaders and other healthcare stakeholders in accordance with Company policies and applicable regulations.
  • Performance Tracking and Reporting
  • Monitor sales data, market share, and campaign “Return on Investment” to measure the effectiveness.
  • Prepare detailed monthly reports for the Marketing Manager on sales results, market trends, challenges, and progress against KPIs.
  • Provide timely market intelligence and field insights to support business planning and decision-making.
  • Maintain accurate and timely reports, activity records, budget tracking, and other documentation as required by the Company.

Quyền lợi

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