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← CÔNG TY CỔ PHẦN HASAKI VIETNAM

GLOBAL DIGITAL MARKETING

CÔNG TY CỔ PHẦN HASAKI VIETNAM ·
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Loại hình
Toàn thời gian
Hình thức
Tại văn phòng
Cấp bậc
Nhân viên
Ngành nghề
Marketing / PR
Mức lương
Thương lượng
Địa điểm
Hồ Chí Minh, Quận Tân Phú

Tổng quan

  • Plan and execute digital marketing programs for U.S. launch and growth phases.
  • Operate and optimize key platforms such as TikTok, Instagram, Facebook, YouTube, Google Search, Google Shopping, Google Performance Max, and other relevant channels when appropriate.
  • Build media plans across the funnel: awareness, traffic, consideration, conversion, and retargeting.
  • Work closely with Content to develop platform-native creative briefs and assets for different objectives and audience segments.
  • Monitor and optimize key performance metrics such as CPM, CPC, CTR, CVR, CAC, ROAS, MER, and traffic quality.
  • Set up and manage tracking foundations including pixels, UTMs, event tracking, attribution, and conversion mapping.
  • Partner with Website/App, E-commerce, and CRM teams to improve landing page performance, onsite conversion, and retargeting flows.
  • Build and run a test roadmap covering audience, message, format, geo-targeting, offer, and landing-page experiments.
  • Connect digital campaigns with store openings, local activations, promotions, livestreams, affiliate efforts, and creator activity.
  • Manage or coordinate with agencies, media partners, and other external resources when needed.
  • 3+ years of hands-on experience in Digital Marketing or Performance Marketing.
  • Strong execution experience across multiple channels, especially Meta, TikTok, and Google.
  • Clear understanding of funnel-based optimization, budget pacing, campaign structure, and attribution.
  • Strong analytical skills with the ability to turn performance data into fast action.
  • Able to collaborate tightly with content and creative teams to improve performance assets.
  • Platform-native mindset; understands that one format does not fit all channels.
  • Detail-oriented, proactive, and comfortable working in a fast-paced build-from-scratch environment.
  • Professional working proficiency in English.
  • Preferred Background
  • Experience in retail, e-commerce, beauty, DTC, or omnichannel businesses.
  • Experience with geo-targeting, local store-traffic campaigns, app/web conversion, or launch marketing.
  • Exposure to affiliate, creator boosting, live commerce, CRM retargeting, or AI-assisted optimization.
  • Strong dashboarding and automation mindset.
  • Kinh nghiệm: 3 Năm

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