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← Bridgestone Tire Sales Vietnam LLC

Leader - Channel Development

Bridgestone Tire Sales Vietnam LLC · Hồ Chí Minh
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Loại hình
Toàn thời gian
Hình thức
Tại văn phòng
Cấp bậc
Nhân viên
Ngành nghề
Ngành nghề khác
Mức lương
Thương lượng
Địa điểm
Hồ Chí Minh, Hồ Chí Minh, Hồ Chí Minh

Tổng quan

  • Lead the development and optimization of distribution channels (Dealers, Retailer, Sub Dealer, Fleet, etc.) to ensure sell-in and sell-out growth, expand market coverage, and improve channel operational efficiency in the tire industry.
  • Channel Strategy & Planning
  • Develop and execute channel strategies across key segments: Dealer, Retailer, Sub Dealer, End-user, Fleets.
  • Analyze market trends, competitor landscape, and customer behavior to define strategic
  • direction
  • Design and implement coverage expansion plans by region and channel
  • Channel Development & Expansion
  • Identify, evaluate, and onboard new potential partners.
  • Develop standardized channel models: Dealers, Multi brands tire shop, B2B partner (Fleets), Retail chain, Whole-seller
  • Establish partner selection criteria, segmentation, and management framework
  • Expand the FMC network to increase coverage in strategic areas, fill vacant areas, and reach
  • key dealers in region.
  • Channel Performance Management
  • Monitor and manage channel performance
  • Sales performance
  • Service & operation standard
  • Develop Sell-out performance management
  • Development and implementation:
  • Brand identity management ensure comply with Brand guild line.
  • Channel support policies
  • Collaborate closely with Sales teams to drive performance
  • Budget Management & Cost Efficiency
  • Plan, allocate, and manage channel development budgets.
  • Ensure effective and efficient use of budget aligned with business priorities and growth targets
  • Monitor spending, track ROI, and optimize resource allocation across channel projects.
  • Identify cost-saving opportunities while maintaining or improving program effectiveness
  • Channel Activation & Sell-out Support
  • Work with Promotion, Brand, and Product teams to execute:
  • In-store campaigns (POSM, promotions, activations)
  • Sales promotion program to support sales
  • Enhance customer experience at point-of-sale (visual merchandising, product display, sales
  • advisory)
  • Cross-functional Collaboration
  • Act as a key interface with: Sales (Sell-in) | Marketing (branding & activation)| Product (portfolio & positioning) |Procurement (Execute projects) |Finance (Budget management)
  • Develop internal processes to ensure efficient work execution and completion.
  • Team Leadership:
  • Lead and develop the Channel Development team
  • Set KPIs, coach team members, and drive performance management
  • Build team capabilities in channel strategy, retail execution, and market insights

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